Privacy Policy - The Scrolling Dead

Privacy Policy — The Scrolling Dead

Last updated: November 2025

We take your privacy seriously — mostly because we know exactly how easily it can be exploited. The Scrolling Dead is run by humans who work in tech, write about tech, and understand how data gets collected, shared, and misused. So we keep it simple: we collect as little as possible, keep it secure, and never sell or trade it.

1. Who We Are

We’re The Scrolling Dead, an independent technology site run by a small group of writers and contributors. Our website address is https://thescrollingdead.com, and our contact email is [email protected].

For data protection purposes, The Scrolling Dead is the data controller. That means we decide how and why your personal data is processed.

2. Information We Collect

We only collect information necessary to run the site and interact with readers.

(a) Information you provide directly:

When you comment on an article: name, email, and (if you choose) website URL.
When you email us: your address and the contents of your message.
When you subscribe to updates or newsletters: your email address.

(b) Information collected automatically:

IP address and browser type (for analytics and security).
Pages viewed and time spent on the site.
Device type, operating system, and referring URLs.
Anonymous cookie data for analytics and affiliate tracking.

We do not collect sensitive personal data like payment information, health data, or government IDs.

3. How We Use Your Information

We use data only to:

Moderate comments and prevent spam.
Respond to emails and inquiries.
Send newsletters (only if you’ve opted in).
Track site performance and analytics.
Display ads and affiliate links responsibly.
Maintain security and prevent misuse.

We never sell, rent, or trade personal data. Ever.

4. Legal Basis for Processing

We process data under these legal grounds:

Consent — when you comment or subscribe.
Legitimate interest — for analytics, site maintenance, and security.
Contractual necessity — when we respond to messages or provide requested information.
Legal obligation — if required by law.

You can withdraw consent anytime by emailing [email protected].

5. Cookies and Tracking

Like every site, we use cookies — small text files that help us understand how visitors use the site and ensure functionality.

We use:

Essential cookies — for security and performance.
Analytics cookies — via Google Analytics to understand readership.
Affiliate cookies — from networks like Awin, CJ, ShareASale, and Webgains, to track purchases made through our links.

Cookies don’t identify you personally. You can block or delete them through your browser settings. Blocking them might affect how certain features work, but you’ll still be able to read everything here.

6. Third-Party Services

We rely on trusted partners to help operate the site:

Hosting provider: for secure data storage and uptime.
Google Analytics: for site statistics (anonymized).
Google AdSense: for contextual ads.
Affiliate networks: to manage referral links (Awin, CJ, ShareASale, FlexOffers, Webgains).
Email provider: for sending newsletters.

Each partner has its own privacy policies and complies with GDPR or equivalent data protections. Some may process data outside the UK/EU, but only under recognized safeguards like Standard Contractual Clauses (SCCs) or adequacy decisions.

7. Data Retention

We only keep data for as long as needed:

Comments: indefinitely (so the conversation remains intact).
Analytics data: up to 26 months.
Emails: up to 12 months after last contact.
Newsletter data: until you unsubscribe.

After that, data is deleted or anonymized securely.

8. Your Rights

Under GDPR, you have rights over your personal data:

Access: Request a copy of your data.
Correction: Fix inaccurate or incomplete info.
Erasure: Ask us to delete your personal data.
Restriction: Limit how we process your data.
Portability: Receive your data in a usable format.
Objection: Stop certain processing (like analytics).
Withdraw consent: Opt out of cookies or emails anytime.

To exercise these rights, contact [email protected]. We’ll respond within 30 days.

If you’re unsatisfied, you can contact the Information Commissioner’s Office (ICO) in the UK via https://ico.org.uk, or your local authority if you’re outside the UK.

9. Data Security

We use HTTPS encryption, secure hosting, strong passwords, and limited access controls to protect your data. Only authorized site admins have access to stored information, and everything is monitored for vulnerabilities.

While no online system is 100% secure, we take every reasonable precaution to keep your information safe and private.

10. Children’s Privacy

The Scrolling Dead is intended for adults. We do not knowingly collect personal information from anyone under 13 years old. If a child’s data is discovered, it will be deleted immediately.

11. Links to Other Websites

Our articles often include links to external sites, including affiliate retailers. We’re not responsible for the privacy practices or content of those websites. Always read their policies if you’re concerned about how they handle your data.

12. Policy Updates

This policy may change occasionally to reflect updates in law or how we operate. The latest version will always appear on this page, with the updated date clearly marked.

If we make major changes, we’ll post a notice on the site.

13. Contact Us

If you have questions, concerns, or requests regarding your data, email us at [email protected] or reach us via https://thescrollingdead.com.

We’ll answer promptly — no chatbots, no automated replies, just real humans trying to make a tech site that respects your privacy instead of exploiting it.